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About AWARE
Competitive & Marketing Intelligence
Public Training
AWARE's focus is on offering courses where all the content is directly relevant to particpants. This is achieved through our in-house training options.
Sometimes, however, customised training is not suitable - for instance where only one or two people need to learn about competitive intelligence. Quality training depends on group interactions, and working alongside others. In-house training won't be the best option if there is no group. Our one-to-one mentoring services is one solution. Another is public training - bringing together people from several companies.
In order to offer public training we work with both conference and training organisers and dedicated competitive intelligence training companies and industry groups. We have led courses and spoken at conferences organised by Frost & Sullivan, Marcus Evans, Kavaq and VIB Events. We also have led several workshops and conference sessions at SCIP Annual and European conferences as well as at local SCIP chapter meetings.
A more in-depth option is the Institute for Competitive Intelligence with courses covering all aspects of competitive intelligence training, leading to full certification and accreditation as a competitive intelligence professional.
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Institute of Competitive Intelligence
UK Course Schedule
ICI holds regular public training courses & workshops on a range of competitive intelligence related topics. Courses take place across Europe, the USA and elsewhere. The next UK based ICI courses will take place in November 2010 and February 2011 in central London.
Course Schedule
If you register 40 days in advance, deduct 5% from total fees.
Further information on the Institute of Competitive Intelligence.
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