 AWARE Competitive Intelligence Resources
Recommended Web Sites for CI Research
This page links to a brief selection of some of the sites that AWARE uses when looking for competitive and marketing intelligence. There are many more - over the years we have compiled a large list of sites that we use for research.
The lists are biased towards UK / English language resources. This is not to say that major non-English resources are not important - they are. However to keep the lists to a manageable level we have excluded some local language sites - which include country specific search tools, local newspapers, and other business resources.
Part of the secret to effective competitive intelligence is to know where to look for information. We offer training in how to use the Internet for finding business intelligence, and have led workshops and seminars on this topic across the globe. If you are interested in learning more about using the Internet and online sources for competitive intelligence research, contact us. Or visit our Services Page to see how we can help you today!
Source Categories
We try and keep all links up-to-date. However sites frequently change or disappear. Please let us know if you find any dead links, or if you want us to add your site onto any of our source pages.
|
|
|
|
AWARE News
Publications / Presentations
Arthur Weiss gave a conference paper on specialist search - finding names, numbers and news at the Online Information 2011 Conference as well as an exhibition seminar giving top tips for finding competitive intelligence online for use in primary reserarch. These can be downloaded on our publications pages. Arthur also led two sessions as part of WebSearch Academy at the Internet Librarian International Conference in October 2011 (Planning your Research & Social Media). (See our presentation & papers pages to download these).
2012 events so far confirmed include the Institute of Competitive Intelligence conference in Bad Nauheim, Germany (March 2012) - a workshop on online competitive intelligence, and a practitioner case study looking at how national cultures can influence primary research efficacy.
Several other workshops are planned - in both Europe and Asia. If you are interested in competitive intelligence training and workshops contact us, or visit our training pages. We offer custom training looking at all aspects of marketing & competitive intelligence including evaluating competitor strategies, online research, marketing research, competitor analysis, scenario planning and much more.
Visit a summarised anthology of AWARE's Twitter feed
|
|
Books - Strategic and Competitive Analysis
Recommended Book
Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business -
Craig S. Fleisher & Babette Bensoussan
Buy UK £ or US$
Read our review of this book
This book provides an excellent review of the most common techniques of competitive and strategic analysis - giving instructions on how to use each technique, when to use it, and each technique's pros and cons.
The book should be on every strategic planner and competitor analyst's "must have" list and is essential reading for business studies and MBA students. The book covers all the main analysis techniques:
- the Boston Box
- financial analysis,
- Porter Analysis,
- Value Chain Analysis,
- Blindspot analysis,
- SWOT analysis,
- PEST analysis
and many more.
Close Window
|
| |
