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About AWARE
Our People


Arthur Weiss, AWARE's managing partner

AWARE was founded in 1995 by Arthur Weiss. Since 1995, the company has grown and now has an international reputation within the Competitive Intelligence community.

In addition to our founder and core office staff, AWARE uses a large team of independent researchers that we call upon as and when the need arises. In this way we are easily able to conduct any size project and at the same time keep our overhead costs (and what we charge our clients) down.

We can also guarantee that you will get an objective viewpoint as by using independent researchers, we can protect your identity and ensure that there are no preconceptions regarding your research needs.

AWARE also works closely with affiliated companies in North America, Europe, the Middle East and Australasia and has further contacts world-wide.

Become an AWARE associate.


CIM Chartered Marketer Arthur Weiss: AWARE's Founder & Managing Director

Background: Marketing Strategy.
Areas of Expertise: Business Strategy, Marketing Planning, Financial Analysis. Online Information Industry.
CI Skills: Extensive Knowledge of Information Sources, Interview Skills, Primary & Secondary Research, CI Training.
Publications: Croner's Marketing (General Editor), Papers and Articles on CI, Marketing, and the Internet.
Other: MBA, CIM Chartered Marketer, International Speaker on Competitive Intelligence Issues.
Family: Married with 2 Children.

Contact Arthur

AWARE News

Publications / Presentations

Arthur Weiss gave a conference paper on specialist search - finding names, numbers and news at the Online Information 2011 Conference as well as an exhibition seminar giving top tips for finding competitive intelligence online for use in primary reserarch. These can be downloaded on our publications pages. Arthur also led two sessions as part of WebSearch Academy at the Internet Librarian International Conference in October 2011 (Planning your Research & Social Media). (See our presentation & papers pages to download these).

2012 events so far confirmed include the Institute of Competitive Intelligence conference in Bad Nauheim, Germany (March 2012) - a workshop on online competitive intelligence, and a practitioner case study looking at how national cultures can influence primary research efficacy.

Several other workshops are planned - in both Europe and Asia. If you are interested in competitive intelligence training and workshops contact us, or visit our training pages. We offer custom training looking at all aspects of marketing & competitive intelligence including evaluating competitor strategies, online research, marketing research, competitor analysis, scenario planning and much more.


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Our services in competitive intelligence research, competitor analysis and CI training will help you integrate and use competitive and marketing intelligence in your business, strategic and marketing planning processes. Whether you need research, advice or training, our mission is to support our clients so that they achieve their growth objectives.

For the best UK & European competitive intelligence and competitor analysis services, contact us today.

AWARE Phone numbers: 0845 430 9125 (International: +44 20 8954 9121). Fax: 0845 430 9126 (International: +44 20 8954 2102)

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Last page / site update: Thursday, May 5, 2011

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