AWARE: UK competitive intelligence consultants offering competitor analysis and research services, competitive intelligence training & workshops and CI and marketing strategy consultancy.
and so on for each country in which the competitor operates.
We can and do find information on companies globally using secondary (published) sources. However in-depth and face-to-face interviewing cannot be done remotely. It requires a local presence, with interviewers familiar with the business customs and hot-topics within the country and with an ability to speak the native language.
(Don't believe anybody who tells you different! It is possible to do research remotely using international telephone calls, or by flying to the foreign destination for on-the-ground research. However you risk getting poor results due to the researcher missing nuances resulting in incomplete intelligence or worse, a wrong interpretation of the information collected. You also end up paying for the so-called expert's travel expenses, and learning curve while they find their way around).
AWARE has linked with a number of other CI and marketing consultancies, giving you access to local CI expertise. This way, we can provide a truly global service where your project or research is handled by in-country experts, and not remotely from several thousand miles away
For projects in a single country, we recommend direct contact with one of our partner companies (we've listed a selection below) who will be happy to give you an estimate for any work. Your contract will be with this company, and not AWARE. We do not charge or receive any fee for referring you to any of our partners. Our links with the companies are based on friendship and a mutual recognition of our joint professionalism and nothing more
For multi-country research you may wish to deal with several local companies, or we can also act as a single-point of contact, handling all the cross-country work for you.
Please contact us if you need more information on any aspect of cross-border research.
Our Key partners
Global
Organization: Global Intelligence Alliance. Location: Global. The Global Intelligence Alliance (GIA) is a worldwide network of professional CI companies and has research partners in all major markets on all five continents. Expertise Offered: Business Research & Analysis, Market surveillance, CI Process consulting, CI technology solutions, benchmarking, and more (depending on individual country research partners). Geographies Served: Global Contact Name:Hans Hedin Tel: + 46 735 340 173
Australasia
Company: Mindshifts Group. Location: Chatswood, NSW. Expertise Offered: CI Analysis, Market analysis, CI Training, Strategic Development. Mindshifts personnel have written numerous papers on CI and led CI training sessions globally. Geographies Served: Australasia and Pacific Rim regions. Contact Name: Babette Bensoussan. (Note: Babette is the author of Strategic and Competitive Analysis describing key CI analysis techniques. She is also well known within the CI community, and one of Australasia's leading CI practitioners).
Germany
Austria
Switzerland
Company: Reyes Consulting Location: Cologne, Germany and Zurich, Switzerland . Expertise Offered: Competitive intelligence, due diligence, fraud investigations, personality profiling. Team includes engineering, tax, legal and accounting experts. Geographies Served: Western/Eastern Europe. Contact Name: Gloria Reyes. (Gloria is known as an expert on CI within Germany, and German-speaking countries in Europe).
Italy
Company: Strategie & Innovazione Location: Milan. Expertise Offered: Competitive Intelligence primary and secondary research.
Market research. Geographies Served: Italy and Italian language research. Contact Name: Miilena Motta. (Milena is a key person within the CI community in Italy)
Finland & Canada
Company: Novintel. Location: Helsinki, Finland & Toronto, Canada Expertise Offered: Competitive Intelligence Solutions - research, software, training and consultancy. Geographies Served: Finland, Sweden, Canada Contact Name: Hans Hedin (See above - with Global Intelligence Alliance)
Southern Africa
Company: CBIA. Location: Lyttelton. Expertise Offered: Information collection, training, business counterintelligence, psychological profiling, geo strategic analysis. CBIA are South Africa's oldest and best established CI consultancy. Geographies Served: Southern Africa Contact Name: Steve Whitehead
USA
Company: Market Analytics International Inc Location: New Jersey. Expertise Offered: Competitive Intelligence, Customer Intelligence, Sales & Marketing Research, Sales Training. Market and Competitor Research. Quantitative Research Analysis. Geographies Served: USA, Global capabilities. Contact Name: Michele McKenna
USA
Company: Business
Intelligence Source, Inc. Location: Conifer, Colorado. Expertise Offered: Competitive Intelligence, Customer Intelligence, Sales & Marketing process assessments. Evaluation of opportunities through analysis and research. Strategic planning and business development support. Geographies Served: USA, North America. Contact Name: Ellen Naylor. (Ellen is a key figure in the West Coast & Colorado CI community. She has recently linked with a number of other Colorado CI experts who can be contacted at www.competitive-insight.com.)
Israel
Company: Amcon
Marketing Strategy International. Location: Ra'anana, Israel. Expertise Offered: Competitive and market information collection, Strategic partner selection and evaluation, Due diligence research, Technical intelligence services. Export research, especially on US market. US senior personnel recruitment. Geographies Served: Israel, USA Contact Name: Charles Klein. (Charles Klein is an expert on export services to the US. He is the author of a book on exporting to the US and gives regular lectures and seminars on this topic. Contact Amcon for more information on either exporting to the US, or competitive and marketing intelligence on both the US and Israeli markets).
Rest of World
We also have partner companies that can cover research in most countries and regions world-wide. Contact us directly if you need research in countries not covered above -
France, Spain, Portugal, Scandinavia, Eastern Europe, China, Japan, India, S E Asia, Central & South America, Middle East, Africa, or anywhere else in the world.
If you are interested in becoming an AWARE partner company, please contact us, giving full details on how to contact you, your company background, experience, specialisms if any, and any additional details you feel may be relevant. We will then contact you to discuss becoming a partner, and also to obtain references to verify your professionalism.
AWARE News
AWARE News
SCIP European Conference 2008 / International Online Conference & Exhibition
Arthur Weiss, AWARE's managing partner led his acclaimed full-day workshop on Using Online Sources for Competitive Intelligence Research at the SCIP Annual Conference in San Diego, California in April 2008.
The SCIP workshop, a fully revised and updated version, included practical exercises, a review of new developments such as Web 2.0 sites and much more. Previous AWARE workshops and masterclasses on the same topic have received high praise for their unique approach to finding competitive intelligence on the Internet and have been given at workshops and conferences across the globe! The workshop aim is to teach attendees how to find CI rather than just present a list of sources that quickly date.
For more information on the workshop and how it can help you become a more effective Internet researcher ask us about our courses on finding CI information.
Institute of Competitive Intelligence
UK Course Schedule
16-17 June 2008:ICI-1 - Competitive Intelligence Basics - an introduction to CI: what it is, how to do it and what not to do! (Cost: £790 / €1090 per attendee) 18-19 June 2008:ICI-4 - Secondary Research for CI including searching the Internet for CI. (Cost: £790 / €1090 per attendee) 23-24 June 2008:ICI-5 - Primary Research for CI covering how to interview primary sources for CI. (Cost: £830 / €1150 per attendee).
If you register 40 days in advance, deduct 5% from total fees.
If you are interested in learning about competitive intelligence with a UK / European focus then this book is for you. Most books on CI are written by US authors and take a US perspective. They fail to note the significant differences between what is available in the US and Europe and the UK. For example, in the US the US Freedom of Information Act is key for finding a lot of information. Such legislation has only recently been enacted in the UK and the type of information available is more limited. In contrast, financial information is much easier to obtain in the UK than the US. Murphy's book redresses the balance and fills a gap in guiding the CI newcomer on how to gather CI in Europe.
One of the best sections is a detailed examination of the sources and types of financial CI information that can be obtained within the UK. In fact I think this is unique. Of all the CI books I've read - none give anything like the same depth on this crucial topic.
Our services in competitive intelligence research, competitor analysis and CI training will help you integrate and use competitive and marketing intelligence in your business, strategic and marketing planning processes. Whether you need research, advice or training, our mission is to support our clients so that they achieve their growth objectives.
For the best UK & European competitive intelligence and competitor analysis services, contact us today.
About AWARE
About Us 